When operating a company, researching your competitors is crucial… also just as important to SEO. One of the most significant benefits of researching your competitors is identifying the keywords that they are ranking for. By analyzing your competitors’ keyword rankings, you can determine which keywords are most relevant to your company. Backlinks are also a […]
Reaching your target audience is a very important part of SEO. So, knowing your audience is very important to making sure you reach them correctly. This involves conducting thorough keyword research to identify the most relevant and high-traffic keywords for your business. Once you have identified your target keywords, you can optimize your website content […]
For years now, computer programmers have been working on ai that can create art. It has only been in the past year that tools like Midjourney have come out and changed the game drastically. Now, a computer can create abstract and photorealistic art as good as any expert with a few prompts and key words. […]
Google E-E-A-T has become one of the most important aspects SEO. Unfortunately, it is also one of the most confusing as well, even for experts. E-E-A-T stands for experience, expertise, authoritativeness, and trust. These concepts come from Google’s Search Quality Rater guidelines and is a factor they use to assess the overall quality of a […]
Using Twitter for a brand is a great way to connect with customers on a more personal basis. Google creates a carousel for the Twitter account. Which lets the brand control what recent posts come up for the searcher. Putting up a new product or talking about something trending in your given industry. Can help […]
If a company wants to rebrand, they should be careful in order to not lose their search engine rankings. First, the company needs to make sure that the new name they pick follows the Trademark Law. This is a crucial part of rebranding because you want to protect your domain from potential litigation threats. Next, […]
A customer Journey map is a visual representation on how users navigate through your website, this can also be called a conversion funnel. This is helpful because this will determine the kind of experience a user has on your website. You want to be able to understand why people interact with your website from when […]
Writing a blog post with SEO in mind might lead you to focus on including as many keywords as possible, but there are other essential aspects of writing that will not only attract readers but keep them engaged in your writing. Here are three tips for writing that will engage readers. Not only should the […]
How to reach an audience is one thing. How to connect to an audience is another. The simplest things are sometimes the most overlooked about what makes content stand out or be swept down stream. Making sure your content differentiates itself from the competition is where you set yourself apart from your competitors. Here are […]
Small business owners always run into battles with large corporations, however with the internet it helps to even the playing field if used wisely. This article exemplifies all that is needed to have a great result on Google and increase your clicks as well as not have to pay for ads. The article teaches about […]