Imagine that you work for a sports media company and your next project is to create a montage of the US women’s soccer team over the past 20 years. To do this, you must scour through thousands of stats and hours of footage, and hundreds of articles and photographs. If your company had invested in […]
By Caroline Marshall When developing a digital marketing strategy for your company, one of the best places to start is hiring an SEO specialist. SEO specialists are trained to optimize your website so that it will rank better in search engine results. By using analytic services, they help your site to attract more organic traffic […]
By Caroline Marshall When writing SEO, it is important to know that there are many scenarios in which things can potentially go wrong. In order to optimize content, it is important to develop an awareness of the common errors that may arise. The best way to find a problems within your SEO content is to […]
The connections between HTML and SEO are very important to notice when building a website. It is important to use certain tags or small pieces of HTML so that search engines can properly read the content that is in your website. When a search engines crawler comes across the content on your website, it looks […]
by Caroline Marshall Search engine optimization (SEO) is more than just writing, it’s a crucial element that helps your website to show up in the top search results. However, in order to create optimal content for the search engine, there are several specific techniques that are essential. This guide will provide you with the perfect […]
EBay is another search engine where people go to find things. Except since it functions as a marketplace they had to create a system to best optimize that. Ebay has its own internal search engine, Cassini, which works better with its marketplace style. It takes into account not only ad compliance, but also the seller […]
Firstly, let us look at what a title tag is. It is just simply the headline of an SERP, search engine results page. If you Google something in the search bar and enter it the title tags are the relevant searches that pop up with that similar description. It is the first thing people and […]
With the rise of ChatGPT and Bing AI Chat, more content than ever is being generated via artificial intelligence. And though AI saves a lot of time, Google is not too fond of it as a content creator. In 2023, Google is expected to crack down on AI generated content, and instead favoring (and therefore, […]
I read an article about how people who work in SEO have a certain type of personality. There are several tests that you can take to determine this. Holland Codes are a set of traits that measure your interest in broadly defined groups of activities. Because they’re broad, and because they’re specifically designed for career […]
In today’s digital age, having a strong online presence has become a necessity for businesses of all sizes. One of the most effective ways to establish and grow that presence is by creating good content with a focus on search engine optimization (SEO). One of the primary benefits of creating good content with SEO is […]