The website that I reviewed went into immense detail on specific steps on how to create more search-optimized content in order to increase online search traffic. The steps were clear and showed the importance of following the process in order to reach the success of more online traction. With this, it stresses the importance of […]
How American colleges are using LiveChat to it’s best ability LiveChat is an SEO tool and website device that is seen primarily on college websites, including Grove City College. LiveChat appears on Grove City College’s website as a help tool for anyone who may have a question about the college. During working hours student workers […]
In the dynamic landscape of digital marketing, one term stands out as a true game-changer: Artificial Intelligence. As businesses strive to enhance their online presence and climb the ranks of search engine results, SEO has become a key to success. However, traditional SEO strategies are simply not efficient enough in the face of ever-evolving algorithms […]
Imagine that you run a small e-commerce business selling handmade cards for special occasions. The good news is that you create products with a considerable amount of demand.  After all, it seems that every day is a new national holiday whether Mother’s day, Earth Day, National Boyfriend Day, Valentine’s Day, St. Patrick’s Day, and even […]
SEO is a high-demand job in the world of digital marketing, If you are interested in starting a career in SEO, here are some entry-level SEO positions that you could apply for: A marketing coordinator develops, coordinates, and executes marketing campaigns. They collect data about target demographics and analyze market trends to improve a company’s […]
Google’s Search Generative Experience (SGE) was first introduced in May, 2023 and is changing how users browse the internet and interact with search results. This AI-powered feature scans the Internet in seconds to generate all-encompassing answers to simple queries like “best garden hose.” It is an even faster way to get answers before glancing at […]
Through what I know so far, SEO can be done in multiple ways to be executed effectively and quickly. One of those ways is to understand your online customers. In order ot be better at SEO, you have to know your audience and in a sense “read the room.” Then comes into play the idea […]
A sitemap is a page of links, images, and files from a website. This list of links include some information about the pages they link to. Sitemaps allow search engine bots to crawl through your website more easily, which makes them easier to find when Googled. There are three main types of sitemaps that Google […]
Etsy, an online marketplace that specializes in handmade, personalized products, has its own set of rules when it comes to search engine optimization. In order to prioritize their products in search results, sellers should know how Etsy determines search rank, and adjust their product listings accordingly. The first step is to identify what makes your […]
What are Zero Click Searches? It seems that clicking through to links and websites is becoming less frequent and needed in some situations. Whether it’s getting an answer, learning quick facts and information, or using conversion calculators, there are many useful features at the top of the SERP (Search Engine Results Page). Another feature that […]