Search engines understand and rank your website higher in search results. This is achieved by optimizing various aspects of your website, including content, keywords, links, and information architecture. However, another critical aspect of SEO is crawling optimization. Crawling is the process by which search engine bots or spiders scan your website to understand its content, […]

In 2023 there have been many changes to SEO as a discipline. One major change is Google’s goal of reducing crawling and indexing frequency. The company has already cut down their number of crawling and indexing times immensely. Why? Reducing the number of times a site is crawled and indexed saves a tremendous amount of […]

The chat GPT-4 update has people asking many questions, mainly about the role GPT will begin to play in how humanity behaves. The newest update of chat GPT has significantly improved Chat GPT’s ability to communicate, answer questions, write essays, etc. GPT-4 even scored in the 90th percentile on the Uniform Bar Exam, an extraordinary […]

I choose On-site SEO because of how crucial it is for rankings on Google searches. The other form of SEO is off-site which focuses on reviews and links from other websites that are taken from other websites. Onsite optimizing your website’s content in ways of meta tags, images, and structure to make it more accessible […]

Beaver Builder is a useful plugin and tool that helps with streamlining the website development process. It is great for beginners and very user-friendly, even if you have never created a website before. Prior to this class, I had never built a website before, but Beaver Builder has truly helped me to create my first […]

Neil Patel is an entrepreneur and the co-founder of Crazy Egg and Hello Bar. He helps a lot of well-known companies such as NBC and GM build their revenue with his online marketing tips and tools. He is known as a top influencer on the web by The Wall Street Journal, and one of the top […]

There have been statistics that because of the pandemic, there has been a 44% increase in new companies formed from 2019 to 2022. About 5 million new businesses opened in 2022 alone. Also recently, many online shoppers are looking for small businesses to support. More and more small businesses are looking to grow their online […]

Set Your Organic Search Baseline. Ask yourself: how visible is your website now? That is your baseline. Figuring out how visible your domain is on different devices and getting an overview of the types of traffic you get is important. Look at your competitors website and see how you can compete against them and get […]

Backlinks are an SEO tool which is rapidly growing in popularity. What makes a good link? Here are three qualities of a good link: Anchor Text is the words used to put the link in the content. When you read blog posts, it will usually be highlighted and underlined in a different color to denote […]