When one first hears the term linkbaiting they are immedieatly reminded of their unseemly cousin, clickbaiting. Linkbaiting may share the family resemblance, but it falls far from the family tree. To outline the deviance from family traditions we will define what ethical SEO practice look like. This is more commonly referred to as White Hat […]
On April 24, 2012, Google released what is called the “Penguin Update”. The purpose of this update was to penalize and halt the promotion of websites that were using black-hat SEO techniques. Before the Penguin update, websites could use keyword-stuffed anchor text, purchasing links, and other dishonest tactics to boost their site and content’s rankings. […]
In the ring of online visibility, SEO is the undisputed champion. But there’s a fierce battle between two contenders: White Hat and Black Hat tactics. Let’s dive into the showdown and see why White Hat SEO reigns supreme while Black Hat tactics end up down for the count. White Hat SEO: The Heroic Approach White […]
Do you enjoy causing problems in your spare time? Or perhaps pushing people’s buttons is your life mission. They say that the sky is the limit, so go big or go home! Google, here we come! 1. Cloak like there’s no tomorrow Nobody likes finding out that the wool has been pulled over their eyes, […]
Search engine optimization (SEO) is critical for any business that wants to attract organic traffic to its website. However, many businesses make common SEO mistakes that can harm their rankings and online visibility. Here are some common SEO mistakes to avoid: In conclusion, avoiding common SEO mistakes is critical for any business that wants to […]
You may have heard of “Black Hat SEO,” a term used to describe dishonest SEO practices involving intentionally deceiving the user and search engine for increased views and a higher ranking on Google. You also might think that no one or no company would actually use those types of tactics. Unfortunately, there have been tales […]