Keywork Intent is the most important part of Search Engine Optimization. Its not just about creating quality content, but quality content that is useful and addresses the User’s query intent. The better a Search Engine Optimizer pays attention to Keyword Intent the better their pages will rank because a Search Engine wants to give the […]
Just because a company is selling a niche product it doesn’t mean that the seller won’t face strong competition from other sellers. Selling products in highly competitive niche areas comes with some specific challenges and ultimately SEO is still just as important for selling and conversions. There are some specific and some more general SEO […]
On April 24, 2012, Google released what is called the “Penguin Update”. The purpose of this update was to penalize and halt the promotion of websites that were using black-hat SEO techniques. Before the Penguin update, websites could use keyword-stuffed anchor text, purchasing links, and other dishonest tactics to boost their site and content’s rankings. […]
Crazy Weather Example Recently we have had some crazy weather events in our area and I would like to highlight some ways in which we can stay informed using keywords. The flooding impacted much of Western Pa, and it has been highlighted in most of of news broadcasts from the city of Pittsburgh. To find […]
Finding the right keywords feels a bit like an Easter egg hunt. Only, there’s countless eggs, half of them are rotten, and only a few have prizes inside. Here’s your basic guide of how to look for the right ones. 1. Search potential Just like there’s no point in looking for Easter eggs in off […]
In the vast online realm, pinpointing your target customers might seem like a daunting task. But fear not, for SEO holds the key to unlocking this mystery. Let’s delve into the art of understanding your audience and harnessing the power of keywords to guide your online strategy. Get to Know Your Audience: Understanding your target […]
In the ring of online visibility, SEO is the undisputed champion. But there’s a fierce battle between two contenders: White Hat and Black Hat tactics. Let’s dive into the showdown and see why White Hat SEO reigns supreme while Black Hat tactics end up down for the count. White Hat SEO: The Heroic Approach White […]
Background TikTok is a platform where users can post and interact with short-form videos of special interest, popular trends, and routines are some of TikTok’s genres within the app’s current algorithm. Users can go “viral” with these said genres using certain hashtags/editing styles and posting trendy at certain times. Trends aren’t popular forever and most […]
In the expansive world of the internet there is a small but powerful tool that is often overlooked. This tool is called a metatag. Their importance is more than most may think. Metatags play a huge role in shaping a website’s ranking, online presence, and visibility. What are MetaTags? “A metatag is a special HTML tag that is […]