Introduction I wish that SEO could be one-size-fits-all, but that isn’t the case. Many people will graduate and work for an business that potentially has a national audience and pre-established best practices for SEO. Those that want to work locally and start their own brick and mortar agency will have a different path to walk. […]
Just because a company is selling a niche product it doesn’t mean that the seller won’t face strong competition from other sellers. Selling products in highly competitive niche areas comes with some specific challenges and ultimately SEO is still just as important for selling and conversions. There are some specific and some more general SEO […]
A crucial aspect of SEO is mobile SEO and ensuring that your site and content is optimized for mobile devices. But why exactly is it so important, and what are some ways to optimize it? Mobile SEO is so important because Google has switched to mobile-first indexing, which means that it primarily will use the […]