In SEO, having inbound and outbound links on your site is one of the key methods to gaining viewership. But with thousands upon thousands of links on the web, how are you supposed to know which ones are the most important? Google uses a link ranking algorithm called PageRank to organize and determine which links […]
For years, search has mainly been focused on textual content. But now, with audio/visual forms of content having been introduced, Google is adapting. Google will now be viewing content much like a human: as if it had eyes to see, ears to hear, and a brain to read and comprehend. Google is working to look […]
When building a website using WordPress, you might want to install lots of plugins to achieve your SEO dreams. However, WordPress already has some SEO tools built in that you can use right from the start to increase your site’s visibility. Here are the first couple easy things you can do to immediately get started […]
As we probably all know, mobile site usage has skyrocketed in the past decade. But even now in 2023, when mobile usage seems to be old news, mobile SEO is becoming more important than ever. Now that mobile researching is both easier and quicker than any other kind, it’s critical that our sites are mobile-friendly. […]
You may have heard of “Black Hat SEO,” a term used to describe dishonest SEO practices involving intentionally deceiving the user and search engine for increased views and a higher ranking on Google. You also might think that no one or no company would actually use those types of tactics. Unfortunately, there have been tales […]
With the rise of ChatGPT and Bing AI Chat, more content than ever is being generated via artificial intelligence. And though AI saves a lot of time, Google is not too fond of it as a content creator. In 2023, Google is expected to crack down on AI generated content, and instead favoring (and therefore, […]
Let’s be real, search engine optimization can be boring. The majority of it is finding and using good keywords and linking to different pages on your website. Only using one strategy can get dull quick, and probably isn’t doing much for your audience either. SEO also takes a long time to work, so there isn’t […]
SEO is not an area belonging only to the computer geniuses and coding nerds. When taught correctly, anyone can learn how to optimize their business site. However, there’s certainly an SEO terminology, a necessary lingo. In order to make the process a little simpler, I’m going to cover an important SEO term to add to […]
Search engine optimization is essential for every modern website, but there are specific tips for certain types of websites. Blogs are one of the most popular websites on the internet today, so anyone who’s creating one will need customized tips that are tailored to their work. The top three tips for blog optimization are adding […]