When it comes to SEO, it is crucial to utilize its tools and metrics for any kind of business. Today, we are looking at how SEO can be utilized well in the interior design industry. Through the website listed below, I discovered different tactics that interior designers can use when they are posting on their own sites and how to increase their user traffic overall.
The goal overall is to climb to page one of Google search so that users can find you company more easily. In order to do this, it is crucial that you generate content that speaks to the ultimate user. If this isn’t achieved, then it makes finding your business very difficult. Oftentimes, companies will utilize an outside source, such as an agency, to be able to generate content well and consistently.
Utilizing keywords that users will definitely use is vital to the survival of the business on the internet. This is very helpful when searching for specific content based-on the users’ interests. Interior designers should invest much time and efforts into SEO to maximize their chances at reaching the most people through search engines. By investing in this, it overall increases their exposure, enhances their credibility, as well as generating measurable results.
There is a list of top 10 SEO strategies that interior designers can use to maximize their efforts in the SEO space:
- Run website audits
- Complete in-depth keyword research
- Focus on optimizing title tags and meta descriptions
- High-quality content is non-negotiable
- Social media marketing to build natural links
- Enhance your local SEO strategies for a better reach
- Backlink building is a vote of confidence
- Core web vitals: The Pillars for better performance
- Largest Contentful Paint
- Cumulative Layout Shift
- Mobile Optimization
- “92.3% of people access the internet on their phones. This makes mobile optimization extremely necessary. If your website is not mobile-friendly, you are missing out on a lot of organic traffic.”
- Mend broken links to establish authoritativesness
- Make sure to check broken links so that users are not redirected to an empty page. Utilize Free Broken Link Checker – Dead Link Checking Tool by Ahrefs to see if the link it is working properly.
Overall, through all of these strategies, Interior Designers and anyone utilizing SEO need to be sure that they practice patience as well as consistency in their SEO practices.
Source: SEO for Interior Designers: Boost Your Online Visibility and Attract More Clients
One Response
I feel like as a child I always loved the idea of being an interior designer but, of course, never would connect SEO or a website with it. As I read through the list of strategies, I feel like the article hit the key aspects pretty well! I especially think that social media marketing to build natural links was a great strategy to mention. Also placing them in a list helps it draw my eye in and focus on the key point of your post.