I am absolutely hopeless with technology. I can barely even figure out HDMIs for the TVs on our hall. So, for someone like me, understanding the basics of what SEO actually is, is very important. This is SEO for dummies. In class, we learned that Search Engine Optimization, or SEO, is “the science of increasing […]
In my web design class, the advice sounds the same, have clean layouts, neutral colors, familiar fonts, and minimal distractions. The things people call “visual trust signals,” meaning they help users feel comfortable and confident on a website. However, there are many well-known websites that break these rules entirely and still manage to attract loyal […]
https://medium.com/@simonhogben/seo-tips-for-sports-photographers-rank-higher-7562dc0ba7ae For my project this semester, I am choosing to build a website for my photography business. Over the past few years, I have taken engagement photos and various photos around campus for the newspaper, the entrepreneurship department, and for the marketing and communications department. Later this year, I will be taking photos for a […]
Search engine optimization is key for retail marketing. If used in the right way it can increase traffic to a retailer’s page and put their products on the radar for more potential customers. SEO is great for reaching a brand’s target market as it can help direct the brand’s content to places that more people […]
You’ve been an operating business for 10 years. Still, the same people everyday. You don’t even remember the last time you saw a new customer walk through your doors. It’s very possible your business could be the best around. The problem is that no one knows it. How SEO Optimization helps you stand out from […]
As technology continues to shape nearly every aspect of modern life, understanding how information is organized and accessed online has become increasingly important. One thing the center of this shift is SEO, better known as search engine optimization. At its core, SEO refers to the process of structuring and improving online content so that search […]
I want to make content for my mother (Kelly) this summer. Kelly’s an artist who owns her own company. She lacks fresh added content. I am going home this summer, and her studio is in our house. I want to make a video that tells her story bridges the gap between her customer base and […]
Over the summer, I assistant coached for a startup youth AAU basketball team called Sharpshooters Elite. As a startup, we had no website and still don’t have a website. So instead, almost all of our attention and visibility came through social media, mainly Facebook and Instagram. After using this I learned that attention and credibility […]
To attract readership for an article you may be posting, it is important that you use SEO. Here are a few ways using SEO can get readers to read your writing. It’s important to note that keywords are your ultimate playing field. Implement them where you can, but be cautious of competing against yourself with […]
Search Engine Optimization and digital marketing are two different things; however, they share some of the same properties. SEO works to boost engagement and awareness about a brand or organization and digital marketing does the exact same thing. They both share the same platform being the internet and working in the digital space to promote […]