What is White Hat SEO? 7 White Hat SEO Techniques to Implement First One: Promote the “Mobile First” Approach Second One: Fine-tune the UX Third One: A Note on Keyword Research Fourth One: Create a Unique Marketing Plan Fifth One: Make Use of Schema Sixth One: Link Building Seventh One: Image Search is a Way
There are many categories when it comes to SEO, digital marketing is just one out of the many that are out there. But what is digital marketing? What is SEO in digital marketing? How does SEO work in digital marketing? First Step: Crawling Second Step: Indexing Third Step: Ranking What Is SEO in Digital Marketing […]
Domain authority is basically the score given to your domain (that’s the “apple” in apple.com) that determines where you will rank on the SERP. Your score will fall somewhere between 0 and 100. You can find your domain authority score by going to Moz Link Explorer and entering it there. The most important detail when […]
We all know the importance of developing mobile-friendly sites when so many searches occur on smartphones. At the same time, plenty of people still use laptops and desktop computers to access websites, so we don’t want to swap out one for the other. This is where responsive web design and adaptive web design come in. […]
Brian Dean, the founder of Backlinko, has contributed significantly to the field of SEO with his unique strategies and insights. Brian’s Skyscraper Technique is a content creation and promotion strategy that aims to generate high-quality backlinks and improve search engine rankings. The Skyscraper Technique is effective because it taps into the existing demand for popular […]
Most people know what Pinterest is. It’s a semi-social media platform that is used by people to collect images from around the web into boards centered around topics ranging from outdoor projects to inspirational images. What you may never have thought about is how Pinterest could be useful for SEO. Many people (myself included) even […]
Released in mid 2021, Page Experience is a tool to measure mobile user’s satisfaction with your content. Page Experience does this by tracking a set of core web vitals: loading, interactivity, and visual stability. These vitals essentially track how much time a mobile user has to spend waiting on your site to present itself and […]
Just wanted to talk about my experience with buying my first domain for Scootie. Unfortunately, the domain was one of the last things I thought of. So by the time I searched for it, it was already taken. It was up for auction for $800 if I remember correctly. So moving forward I will always […]
As SEO becomes a better understood subject, many organizations have realized that content that they produced even a year ago not only accomplished their goal of driving web traffic, but have made compound interest over time. As your website builds up authority, Google will keep track of what sites your users visit, and begin to […]
In the field of SEO, it can be tempting to drive up your audience’s attention by means that are not necessarily proper. One of the oldest tricks in the book predates even the digital era. Now known as clickbait, this strategy has gained a negative connotation over the years as a cheap trick to sell […]