Google Analytics is a piece of software that is extremely helpful for optimizing the SEO of your company’s website. The data collected by GA helps you determine where your site visitors are coming from and going, which therefore allows you to see where your SEO is strong and weak. Once you know this, you can […]
Black Hat SEO is a set of practices that intend to increase rank in search engines by using tactics that violate that search engine’s terms. Some black hat strategies include content automation, doorway pages, hidden text or links, keyword stuffing, reporting competitors without merit, sneaky redirects, cloaking, link schemes, guest posting networks, link manipulation, article […]
Google analytics is a great tool that tracks how much traffic your site gets, and the success of converting those users to clients. It is also now free to use, which makes it a usable tool for any business. There is plenty of data about sites that can be pulled by this tool. Site owners […]
Product page SEO refers to the process of optimizing the elements of your product pages on your website to provide search engines with enough relevant content for your page to be found in the search engine. These pages are typically the ones that potential customers land on first when they are conducting searches for specific […]
Google analytics can be helpful for business analysis. It watches the amount of traffic a website gets and gives great insight into how to increase the number of views on your website. Right now, Google is switching from universal analytics (UA) to Google Analytics 4 (GA4). GA4 is has more metrics and benefits for digital […]
With the new findings of artificial intelligence, there is a whole host of new ideas and concepts that are made much easier for SEO. AI allows the creator of the website to automate all sorts of things that they could not before, saving them time and money. It has been said that there is nothing […]
Every decent SEO professional has heard about link-earning, which is exactly as it sounds: the process of gaining/earning a link to your website from another site because they believe your content is relevant to them. And there are many tactics to boost your link earning, but one stuck out to me personally: HARO (Help A […]
Content marketing is a crucial strategy that can help businesses attract, engage, and retain their target audience. By creating valuable and relevant content, businesses can build brand awareness, establish authority in their industry, and ultimately, drive more leads and sales. One of the key benefits of content marketing is that it can help businesses build […]
This type of SEO is very important for obviously the Landscaper because his site coming up first over his competition is crucial to have more traffic coming into his site. In today’s digital world, having a strong online presence is essential for any business to thrive. For landscaping companies, having a solid online presence is […]
Google Analytics, like we talked about in class, is a web analytics and SEO tool that provides advanced statistics and basic analytical tools for website optimization and marketing. Google Analytics is also commonly used for website performance and visitor data. Here are some ways to track your SEO performance with Google Analytics. First, start with […]