Rich snippets play a crucial role in the visibility and click-through rate (CTR) of a website in SERPs. Here are some reasons why they are important SEO Benefits Although rich snippets do not directly impact search engine rankings, they can indirectly improve SEO by increasing the click-through rates and user engagement. Higher CTRs can lead […]
… YOUTUBE! Are you surprised? Probably not. For many of us YouTube has been around since we were born. No one asks, “what is YouTube?”, or “When did that come around?” because we all know what it is. So, how did YouTube do this? Here are some things YouTube did to be where it is […]
When Hansel and Gretel walked through the woods, they relied on their breadcrumbs to show the way back. However, this plan had a flaw– animals could come by and gobble the whole trail up! Thankfully, we don’t have to worry about that on Google. In fact, you can see the whole bread crumb trail your […]
Knowing that there are billions of people in this world that use the internet; we want to find out how we as marketers, entrepreneurs, and business men and women can really get even a percentage of that population to look at our pages. But how do we do it? 1. Choose the right google business […]
Structured data is usually some markup on a website’s page to give additional detail on the page’s information. This information helps SE bots understand your content better. Unstructured data example: Don’t forget to pick up Johnny from soccer practice on Monday at 5! Structured data example: picking up date time location Johnny Monday 5pm soccer […]
Improve Your Search Ranking and the Visibility of Your Business By following a proper Google My Business SEO checklist, you can greatly improve your business’s search ranking and overall visibility. When a prospective customer searches for products and services your business offers using related keywords, first, you’ll see Google ads, then Google’s local 3 pack, […]
In the landscape of the internet, your domain name serves as the digital address for your online identity. It’s not just a name; it’s your brand, your reputation, and your first impression on potential visitors. But with so many domain types available, how do you choose the right one for your website? Let’s explore the […]
In building a website it’s important to build a product that caters to both the search engine and user experience. URL Redirects are often overlooked in the website development process. While URL Redirects are a very small part of the website experience and are not primary front-end pages they serve a very functional purpose. Ok […]
As the last blog post for this semester I decided to go a little all-out and look at as many SEO functions and features as I could. In order to do so I searched up a simple search term and tried to find as many SEO related content and techniques within the results. the search […]
It is important for local businesses to attract nearby customers by utilizing search tactics. These tactics can be used to prioritize visibility at a local level. Local SEO is essential for any business because it enhances search visibility, builds credibility, drives traffic, and is cost-effective. Below are a number of ways you can implement local […]