When creating a website, sometimes using a little bit of humor can be useful and make people enjoy their experience more. It is one thing that may not be considered when creating a website due to many builders focusing on the format and optimization of the material and not always the user experience. Although the optimization is a crucial part to building a website, some nice humor such as a light atmosphere or making light of what you are selling/saying can be a good example of how to make the UX better for your website.
When using humor within your website, it is important to not cross too many lines or do anything that would deter your audience from finding your site appealing. Sometimes, when the audience is not taken into account, the personal humor of the developer won’t align with what should be placed onto the site and a viewer may immediately find it unappealing and not want to continue with their search. This is a good example of how humor can be used poorly.
On the other hand, humor can be beneficial to your site if it is used tastefully and executed in the same way. An essential way to use humor could also be to include context of what your site is portraying such as a car joke if your page is about automotive repairs. This can help to drive more traffic to your site and improve the satisfaction of your viewers if they find it amusing while reading. The humor should also have meaning and not placed within your page just because. If it is irrelevant to the topic or not worth much to the page, it can hurt your authority and also the amount of traffic to the page. That being said, humor for the sake of humor is not always what should be desired, but properly relevant and contextual humor can be a great addition for your website.
One Response
I like this post because it gives a clear and accurately description of what it looks like to use humor in your website, but in a responsible way. It is very important to use discretion when adding humor to your website and ensuring that it is used appropriately to avoid being irrelevant and unnecessary. A balance is crucial to using humor in your website.