National Football League The NFL is an organization that almost everyone in the United States knows about. Studies show that about one hundred million people tune in to watch the annual super bowl each year, so numbers don’t lie here. The NFL’s use of search engine optimization (SEO) is a big reason that they continue […]
In class, Professor Sweet talked about scalable link earning tactics and how we can apply them to SEO and website building. Scalable link earning tactics are ways to get other websites to link to your website. Here’s a breakdown of what Professor Sweet went over in class. 1. Create original digital assets Create content that […]
Search engine optimization includes a wide variety of things and tools to make a page rank higher in the search engine results page (SERP), tools like keywords, linking, and rich content are so important to optimizing a page. However, one of the more overlooked pieces of search engine optimization is the use of images. Images […]
One of the biggest pieces of search engine optimization is keyword research. This is where businesses can target users’ interest and find the content that will bring people to the site. Finding and selecting the best keywords that relate to the business can be a helpful guide for people navigating the site. Keywords help catch […]
I hate the user, and so do you. If your goal is to achieve the absolute lowest possible ranking on SEO, you must fully commit to chaos. Start by ignoring your audience entirely. Who are they? Doesn’t matter. Write content that answers no questions, solves no problems, and ideally confuses anyone unfortunate enough to read […]