After reading the article “Is Using AI to Write Blog Posts Bad for SEO?” I’ve come away with a clearer understanding of the current relationship between AI-generated content and search engine optimization. As someone studying SEO and digital marketing, this topic feels especially relevant given how common AI tools like ChatGPT have become. The article […]
I recently came across an article from Yelp about restaurant SEO, and honestly, it gave me a lot to think about. I’ve always known that having a good website and being on Yelp or Google is important—but I didn’t realize how much strategy goes into just helping people find your restaurant online. The article starts […]
With a little bit of experience, it is very easy to make a WordPress site that looks great. But, it is a lot harder to make a WordPress site that looks great and pulls traffic. Focusing on building your SEO will allow you to focus on optimizing both of these factors, regardless of your experience. […]
Whenever optimizing for local search there are a few things you can be doing to help! First is claiming and managing your Google Business Profile. This is critical for visibility, and appearing on Google maps and local packs. Frequently update your phone number, hours etc. Another key aspect for optimizing local search is adding photos […]
For my last SEO blog post, I read another blog post of how SEO changed a business owners life. It was really interesting. The article talks about Imnur and how he had a business that he was proud of with a beautiful website. Imnur was working long hours and keeping up a good business ethic […]
Using good SEO can not only reach more customers but also can build trust and credibility for your company as more traffic will come through your business or organization. While good search engine optimization is super important for the success of a company or organization, there are many tips and tricks that help make SEO […]
This week, I read an article about mistakes people make in search engine optimization and it listed 32 things to avoid in your SEO practices. The first one is poor understanding of your target audience which can lead to assuming demographics that are not in your target market. The second mistake to avoid in SEO […]
The Masters Tournament isn’t just a showcase of golf’s greatest talents—it’s also a masterclass in digital strategy. As millions of fans flock to the Masters website each April, few realize the careful planning and technical expertise that ensure the site dominates search results and delivers an unrivaled online experience. Let’s take a closer look at […]
When it comes to SEO, page load time isn’t just a “nice to have”, it’s a major ranking factor. Search engines like Google want users to have a smooth, frustration-free experience. If your site loads slowly, chances are people won’t stick around, and that hurts your rankings. The Bounce Effect Ever clicked a link, waited […]
Like many successful businesses and organizations, Airbnb uses SEO to maximize good user experience for their current and future customers. They make their site easy to access and easy to navigate. It is very evident that their user’s experience with their brand and is a top priority and this is seen in how use good […]