Most should know at this point that I got engaged this semester. What very few people saw was the non-sales selling required from Brigitta and I to bring the wedding date forward to this summer. Yes, when I return to college in the fall, I will be a married man! I’m very excited, and can list off several reasons (think features) that are a benefit to an early marriage. More people can come to the wedding, as there are fewer full-time jobs to keep our friends away. Living off campus has benefits of its own, and provides flexibility to our senior year.

Pitching these benefits ultimately fell on deaf ears. We met with very strong resistance when we pushed for a pre-graduation marriage, and it took some digging and listening on our part to understand why. They had made similar decisions to what we were looking at, and paid a steep price for their haste. Both of her parents failed to complete their college degrees, and now have been held back in their careers due to this fact. They immediately worried the same for us, and assuaging this pain through a strong financial analysis was ultimately what they needed to be persuaded. Once they saw the logic behind an early marriage from a financial perspective, our date of August 7th was approved and supported.

3 thoughts on “Selling to Her In-Laws”
  1. This also relates a bit to projecting our own perspectives onto others. It is great that you took the time to understand the real root behind their concerns and address why that won’t be an issue for you. Congrats!

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