Nearly all of my previous blog posts have been summaries and what I learned from various YouTube videos with different sales techniques, particularly related to videography or content agencies, which is what I’m working on growing. This one, I just decided, is going to be different. Given that it’s the last blog post that I will be writing for this class, I’m choosing to use this as a reflection of the class and some ways that I’ve been actually applying the concepts to my work.
One thing that has stuck with me is to always answer a question with another question. During my sales calls for video jobs, a lot of the time they will ask me questions up front that I shouldn’t be answering until I have more info from them first. This is especially applicable when it comes to budget. Before this class, if a client asked about pricing, I would just throw out a number. Now, I feel more confident handling that part of the conversation and I’m able to first hear about their goals and budget.
The other main point that I’ve been able to apply is to always go for a call when prospecting. Now it seems obvious that that’s what I should be doing, but I never really realized how often that should be applied. Since this class, I never talk too many details over email and have been setting up significantly more phone /zoom calls to work out the deals.
There are several other things that I have taken from this class, and I hear Professor Sweet’s voice in my head. Things like mimicry, real vs role you, and the 70/30 rule have been coming to my mind during sales calls and interactions, and they have been very helpful. This class has been my favorite so far, and I’m sure that I’ll be using these skills for a very long time into the future.
RMcIlwain
I can relate to how every now and then, I’ll be in conversation with someone trying to convince them of something, and I’ll hear Professor Sweet’s voice in my head telling me about how I should speak less and ask more open ended questions. This is a very good reflective post, and I can tell you that I am able to take away something from almost any class that I had with Sweet.