Surprising Similarities – Sales and Customer Discovery
huberlt24 Over the past year I’ve had the opportunity to do a surprising amount of interviews in the customer discovery process of a start up. First, in my Lean Launch Pad…
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Learning Your ABCs [Part 2] – Bouyancy
In my previous installment I discussed the first letter of the new Salesman’s ABCs – Attunement, or the ability to get out of your head and into a customers, understanding…
Learning Your ABCs [Part 1] – Attunement
For years, salesmen have commonly been viewed as tenacious in the extreme, bloodhounds after the scent of the sale. Sales training for decades has taught salesmen to target the sale,…
My Experience Selling
A few years back, as a junior in high school I founded my first business, a food trailer called Cake In A Cup. At the time, sales wasn’t really something…