Information Imbalance and Clarity
Luke Owen In class we discussed how salespeople were conventionally though of as problem solvers but information symmetry between the buyer and seller has shifted the role of the salesperson to a…
Luke Owen
Business Relationships
Business::Sales
Dos and Don'ts
entertainment
Money
movie clips
Relationship Selling
Salesmen
Trust
Burning Bridges
We have talked a lot in class about the importance of building relationships with customers and how this is a crucial part of the selling process. You must build trust…
Designer Fashion Brands – Priced Not to Sell
No matter what market you look at there are bound to be budget, “normal”, and high-end offerings. It is hard to think of a better example of this phenomenon than…
Selling is a Broadway Play
When Dan Hudock visited class he began his talk with the notion that “selling is like a broadway play performed by a psychologist”. The idea behind this phrase is that…
Let Rejection Help You Prospect
Sometimes it is better to get a “no” than a “yes” when you are looking for sales. How is this the case? Well, when you get a “yes” you proceed…
eBay Sellers and Trust
When I am looking to purchase something online I often check to see what used offerings are available on eBay. This can be a great way to save money on…
Arts & Entertainment::Photography
Attention to detail
Business::Sales
Just Don't
Sales Tips
Salesmen
Bad Selling – Equipment Case
I recently purchased a Pelican case to transport and protect my photo and video equipment. In my research on which case I should purchase I stumbled upon this video which…
The Circle of Referrals
Sometimes in sales it is important not to sell. The product or service you are offering may not be the best fit for every customer. If you refer someone elsewhere…
Selling Ethos Online
When you shop online at any number of brand websites they must sell to you twice before they secure your purchase. It is self-explanatory that the brand must sell you…
eBay Business and Information Parody
I have been an active seller on eBay since 2016 and have learned a lot about sales over this time. In 2020 I began a focused business venture based on…