Turning “Story telling” into “Story selling”
Liam Grossman Recently, I came across an ad that was selling a service. Unlike most ads, it started with a story about a father and his son. They began a tradition of…
Attention to detail
The Attention to Details Salesman
Collier Kaufman While often people are focused on all of the little tricks and strategies of sales, one of the more important things for a salesperson to be good at is simply…