Cutco vs. Honesty
Cutco is a very well-known business with a very negative connotation, which they get through their implied dishonesty. While (as far as I know) they avoid direct lies, Cutco is…
Cutco is a very well-known business with a very negative connotation, which they get through their implied dishonesty. While (as far as I know) they avoid direct lies, Cutco is…
In Mattson’s book, rule #14 is so important to understand and follow. A prospect who is listening is no prospect at all, and this essentially means that if the prospect…
The average person has an initial attention span of about 30 seconds. This means that on average you have about 30 seconds to engage someone in a cold call before…
Whenever I think about summer camp, I think of my happiest memories there and how much fun it was. Whenever someone asks me about camp, I like to tell them…
One of the most interesting ideas I have learned in sales so far is the shift away from the traditional mindset of always pushing for the close. The conventional view…
Young Life has taught me a lot about selling and how to sell Young Life to younger people. Their mission is “going where kids are and building personal relationships with…
I was searching on Facebook Marketplace for a new golf driver about two years ago, when I really got into golf. I was looking for a new Calloway Epic Flash…
I love going to farmers markets and there is actually one right near my home that’s open every Friday. This magical famers market is called Green Dragon, and it’s located…
GOALS IN SALES Sales is about achieving a mutually beneficial transaction between the customer and the salesperson. If the customer receives a product or service that satisfies their needs, and…
Ever since COVID-19, we’ve seen many people pivot towards becoming an entrepreneur. As more and more people begin to run an Etsy or Shopify store, James Parsons explains why content…