Nothing shows you the importance of improv in sales like actually selling. There is no way to prepare what you are going to say to the prospect, except having good training. Professor Sweet provided us with many tools to have a good sales conversation and like any improv class we were given the opportunity to use those skills.
At the H
In Sales in the Startup, we were given many “Sandler Rules” and other tools to sell properly but the only way to tell how you will be in a sale is to actually sell. The sales conversations at the end of the course were the perfect opportunity to practice our improv skills and put all of the tools we learned throughout the course into action.
BoweryJE22
You are right, ultimately the best way for us to learn is to “just do it”. You gain confidence and experience as you keep doing sales (or anything for that matter). The trick for success is to just get started and keep learning.
Just doing it is honestly something I struggle with a lot, and this class and your writing has definitely helped me attempt to come out of my comfort zone.
I found the psychology behind applying improv’s “yes and” rule to sales so fascinating. Because people are so used to hearing “yes, but…”, hearing “yes, and…” instead catches their attention and is well received!