Over Priced Purse Experience

To start off this post, I just wanted to cover my personal buying behavior. I like sales. I also don’t like spending a lot of money on items that I think I can get for less. Now let’s talk about purses. I only owned one at a time, did not spend more than $20 on one, and used it until it physically had holes in it. I found myself buying a new one around every year and a half, so I decided I might want to invest in a better purse that will last me more than a year and a half. So the search began.

I went to practically every higher end purse store like Michael Kors, Kate Spade, Louis Vuitton, and Coach. Walking into Luis Vuitton, the sales person just said hello, and in a way brushed me off as a teenager who is just looking. But most stores, when I walked in, they immediately came up asking me what I was looking for.

The only store that the experience sold me on the purse rather than just the purse selling me, was Coach. The lady who I was discussing with wasn’t trying to force me to buy right then and there. She actually told me to wait to purchase because there might be a decrease in price sometime soon. As we have been talking about in class, the action of increasing your power by reducing it, was used by the coach sales person. She found the perfect balance of power, and she was way more focused on the best fit and my benefit than her making a sale. This created a trust for me. Not only did she focus on what’s best for me, but the customer service was stellar.

Yes, the purses at other places may have been the same quality for a better price, BUT the salesperson interaction was what sold me on maybe spending more for the complete experience and MOST importantly the trust. In the end, I got the cheaper price and used her name in my sale, so it was a win-win situation.