Information Asymmetry in the Digital Age
sanguigniac22 The problem of information asymmetry came up as part of our discussion of clarity and it struck me far more this time than it did when first introduced. I really…
Mastering the Sales Pitch: How to Hook Your Prospect from the Start
leithartts22 First impressions matter, especially in sales. If you don’t grab your prospect’s attention within the first few seconds, you’ve already lost them. A strong sales pitch isn’t about bombarding them…
The 5 why’s
RMcIlwain Today’s lecture with Professor Sweet highlighted the idea of the 5 why’s, and as an engineer, I tend to ask myself that whenever I’m working on my Capstone Project. When…
Try a Jolt of the Unfamiliar
baginskiig21 Today in Sweet’s class, or what I like to call “Practical Life Advice,” we discussed adding something unfamiliar to the sales and selling procedure. It is important to keep your…
Jolt the unfamiliar
yoderew24 ales is an upbeat field but can often become routine and monotonous for both the salesperson and the customer. The same routine meetings can lead to stagnation and customers getting…
Grossness Sells – Shock Marketing!
Gwen Graybill Shock Marketing. Gross-Out Marketing. I don’t recall ever learning of these terms until I thought I would research the topic I am writing about today. Read more to see just…
Buoyancy Elements: Interrogative Self-Talk
williamsef24 There are three elements of buoyancy: interrogative self-talk, positivity ratios, and explanatory style. These three pieces work together to form the “B” of Pink’s “ABC’s.” Buoyancy means to stay afloat…
the 5 “whys”
ljsegel Five “whys” in sales that are critical to success. This method has existed since the 1930s and was developed by Sakichi Toyoda, the founder of Toyota cars, one of the…
The Rise of Affordability
mclaughlinke21 In the last three to four years, I have noticed that clothes have gotten progressively cheaper. The main reason for this that I can assume is firstly inflation, and secondly…
Using a scale to go deeper into your prospects needs.
CalogeroRosado By using the scale question method it gives you more time to invest in them. Although it may seem as if you asking a normal question it tends to reveal…