In David Mattson’s book that we have been reading and discussing as a class, he has obviously brought forth so many ideas. With this being the last blog post of the year for me, I would just like to say I thought this book was a extremely interesting to read. The rule we are about to discuss is rule #17: The Professional does what he did as a Dummy, on Purpose. What I got from this rule is that you do not want to rush into a sales pitch or force a lot of product information on the potential customer. What you want to do, is slowly and gradually get into more of a conversation. You want to start by asking questions. You don’t want to act like you have all the answers, because nobody ever really does. I loved when it is explained that effective sales is “effective information gathering”. That is something I feel like people have been doing very well in their in class interviews/sales pitches. Slowly but surely asking easy questions that gets both sides on the same page. Just having a conversation and sometimes asking extremely simple obvious answer questions can really get a conversation going.
Overall, I thought this rule was interesting. I feel like it works well for many people, and I will plan on using it in the future.
BoweryJE22
Rule #17, along with many others, was a very good one. I know that this one can be easy to forget, especially when you know so much about a topic, that Sales is all about the discovery process. Pretending to not know in order to get someone to come to a conclusion by themselves is a really helpful thing.