Throughout the course of this semester, at random, people in the class were put on the hot seat to get experience in a sales conversation. This week we were all put to the test on the hot seat. Everyone did well. Good questions were asked, pivots were made, curveballs were thrown and handled well. I think that the largest struggle, and I can relate to this, was taking hold of the conversation and making sure that you are the one asking the questions. It’s hard to answer their questions when they aren’t asking any, but it is important to identify their pain. After their pain is made known, then tell them how your business/product can be a possible solution. It’s a common mistake and your customer is going to have the natural inclination to ask lots of question. They have no foreknowledge of you, or your business which is exactly why you are having this conversation with them. The goal is to identify the problem and see if your selling, gave your customer an interest in your solution.
Overall, these hot seats demonstrated to me that you never truly know how a conversation will go, what direction your customer will take it, and how their answers change the applicability of your product to them. It’s important to stay focused on the goal of your conversation to ensure that it is beneficial and valuable.
I totally agree, you can never predict where the conversation is going to go but you need to be ready to adapt always!
Sales is definitely unpredictable and you never know what will happen. But doing thing improv sales conversations were super helpful and I’m glad that we did it.
You made a good point saying that in the hot seat you never know how things will go. Its all about adapting and improvising as you go.
This is so true. You need to look at the end goal of the conversation to make sure that you are headed in the correct direction. Without a final goal in mind you will just be lost. I think you did a great job bringing this idea out in your post.