The movie “Rush” starring Chris Hemsworth and Daniel Brühl playing James Hunt and Niki Lauda. This movie is based on a true story surrounding Formula 1 racing.
James Hunt is a likable person with a big personality. Niki Lauda is an abrasive analyst who hurts feelings and bruises egos. These two drivers are polar opposites in their personalities and driving styles. James is an aggressive driver who risks life and limb while Niki is controlled and intentional.
There are a few scenes in this movie that fit with our definition of selling “moving people to part with their resources” but the scene I want to focus on has all the drivers meeting before a race to decide if they want to cancel the events because of dangerous conditions. As the meeting begins Niki argues that the risk of driving in these conditions is too high. His argument is based on the fact that he is faster than everyone else and would benefit more than everyone from driving in this race. In his abrasive approach, Nikki does not convince many people to agree with him. James then addresses the room claiming that Nikki only wants to cancel the race because it would actually benefit him. James sways the room by appealing to the spirit of racing. At the end of the scene, James says to Nikki in passing “Sometimes it helps when people like you.”
Nikki failed to move the room because he failed to relate to them. James appealed to a commonality and found common ground with the audience. Here viewers can see the importance of effectively moving others.
BoweryJE22
Hahah this is kinda a funny comparison to sales, but it is true in some aspect regardless. You have to be able to relate to the people in room in order to sway them towards your way of thinking. If you don’t connect with them, you probably won’t get the ‘sale’