This past Saturday I had the privilege of talking with prospective students and their parents about all the great things Grove City College has to offer at Junior Crimson Day. Specifically, I had the honor of discussing with them the reasons why entrepreneurship may be right for them as a major. Many of the students were unsure of what they wanted to do in college, and quite a few did not know that entrepreneurship was available to them as a major or minor. To convince these people, I had to use multiple sales techniques with the end goal of converting the student to an entrepreneurship major in mind.
One technique that I utilized quite a bit was trying to ask good questions to get the prospect talking. The more I could learn about the prospective student, the better off I would be in determining if entrepreneurship was the right major for them. Using the core concept of “a prospect who is listening is no prospect as all” I was able to ask questions and sit back to digest their answers before asking another question that would provoke them to discuss their interests and hobbies with me. Using this technique and others, I learned a ton about the prospective students I was talking to and as a result I was able to point them in the right direction as far as majoring in a certain subject is concerned. I am convinced that thanks to the efforts of the team of entrepreneurship professors and students that were present at Junior Crimson Day, we will have a large group of incoming students in the near future.
It is so cool how in situations like that you just feel like you are having a conversation and are not necessarily conscious of the fact that you are selling yourself, the school and the department. I have found myself doing that with many students even here on campus as I try and get them to take an entrepreneurship class as either an elective or a minor. At the end of the day though it is fun. Selling/moving someone to do something that you are passionate about is a very rewarding experience.
What a great experience that you were able to use to practice your selling skills! Perhaps these students will realize when they get to the sales class what “tricks” you were using on them! It is always great when you are able to practice classroom concepts in the real world.
It is good to hear that the entrepreneurship department is headed in a good direction! It is also good to hear you using sales techniques in your job. Keep up the good work Logan!
Nice job selling the department Logan! I know that at least for me, simply talking about my interests and goals was the most helpful thing for me in determining what major to choose. Hopefully bey getting them talking and asking those provocative questions, you got a bunch of them thinking about what they really want to do in their time here.