Recently, my dad just bought a truck. I was very interested about his process, so we went down a bit of a rabbit hole of sales’ experience. I learned something we haven’t discussed as much, which I found very interesting. My dad likes to make sure he’s in control of the sale, instead of the seller. He knows their tricks, well aware of the products, and does a lot of research. My dad said he likes to play with his salespeople, because he expects them to play him back.

His most recent sale was interesting. He said he didn’t want a large truck or a black truck…guess what he bought? A large, black truck. Why? When he got there, he talked to the salesperson. He said they asked him questions about what he wanted. He test drove several trucks, but the salesperson also offered the black truck he eventually bought. He enjoyed the drive, and the price was doable. They had a mark-up price, and they really didn’t want to sell the truck for any less than what they offered, but my dad simply said he wanted a certain price, and if they weren’t going to offer that, he wasn’t going to buy the truck. Eventually, they sold the truck to him.

My dad talked about similar situations, where he played back and forth with the salespeople, always ready for their tricks and tactics. I found it interesting how he saw salespeople and how prepared he was for anything against him. He didn’t take the salespeople very seriously, and he expected them to try and play him. I think it’s interesting how he learned to manipulate and control the situation per sale, getting what he wanted, and not letting the salespeople control him.

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