Social media is such an important factor in today’s society in that it provides an easier way for the spread of communication among people. With Instagram’s popularity, users are able to gain followers to share their pictures. Having social media for a business is such a vital option to grab
Along with their Instagram bringing in customers, it is important for them to have a website that is appealing to their audience. Most of the products sold will be to women, with an interest in a Bible that not only gives them that personal experience, but looks pretty too.
The business itself has a decently large audience already. With 51,000 followers on Instagram, they have a reputation for their lovely work. The customer responses are incredible in that people are delighted to receive the Word with such a beautiful design. The artwork and customer service are two of Hosanna Revival’s strongest selling points to generate business. Their personal relationship to each individual in making each Bible customer design specific causes the company to excel. Hosanna Revival has profited in their business so much that they have began to sell stickers, buttons, prints, and other hand-printed items. Their small business feel makes customers know the authenticity of the company and genuine artwork catered to each customer.
Hosanna Revival continues to sell their Bibles to support people’s faith journeys and spread the word of God. They make specific sales promotions to engage their audience and encourage users to post pictures of their personal Bible, a smart tactic to increase credibility and show strong customer support.
This is a really cool idea! I looked at the website you had linked and all the designs are really pretty. I can see why this brand is very popular. They move product without “selling” which is a really cool thing to do. They know their target market really well and they seem to be thriving. Great post!
I think your post points to the importance of the connectivity between sales people, the product, marketing, and customer service. When all these things work in harmony, a business is successful. Hosanna Revival seems to know the importance of social media marketing and being connected with their customers. Good businesses care about their customer beyond the first sale.