Buyers Want to Hear Questions
taylorjt23 Throughout this semester we have continually brought up how to better meet customer needs. One primary idea that has stuck out to me is how much buyers prefer questions over…
March 2026
Cutco vs. Honesty
Bondre24 Cutco is a very well-known business with a very negative connotation, which they get through their implied dishonesty. While (as far as I know) they avoid direct lies, Cutco is…
Sales Pitch-Mad Men
timmonskg24 In “Mad Men”, Draper (John Hamm) is able to reframe a product to sell a feeling and not the physical product. In this particular scene, Kodak has created a new…
Explanatory Style as an Athlete
goodcj23 One of the things that we have talked about recently is buoyancy, which deals with our ability to move forward despite having obstacles. The tactic that stood out the most…
How travel and selling relate
deleonardislm24 Whenever I travel, I see so many different ways that sales comes into play. Whether that be advertisements for hotels, restaurants, attractions, or others, selling is everywhere when you travel.…
My Dress Sales Experience
murraylg23 This past week over spring break, I went to the mall to find dresses for me to wear to the upcoming formals I am attending. While at the mall, I…
Rule #14: A Prospect who is Listening is no Prospect at all
principera24 In Mattson’s book, rule #14 is so important to understand and follow. A prospect who is listening is no prospect at all, and this essentially means that if the prospect…
Sales Blog Post
wheelerne24 In my sales class, Core Concept #5, “Never Answer an Unasked Question,” really resonated with me because it made me think about how I communicate in both sales and everyday…
The Importance of Clarity in Sales
Luke Jenkins In today’s class lecture, I thought there were some very key takeaways that a salesperson must have in their toolbox in order to help out the client to the best…
Problem Finding as a Business Analytics Major
hammondmr23 Pink discusses clarity in the chapter of his book that we read most recently, in which he defines clarity as “the capacity to help others see their situations in fresh…