From Caveat Emptor to Caveat Venditor — Empathy (Tammy Darvish)
Collier Kaufman I feel like many would agree that while Girard was a VERY successful salesman, that he at times had some sketchy ways of selling that some might consider manipulative and…
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Selling Disasters
Reese Corley As we discussed non-sales selling I began to contemplate where I have seen selling in peculiar contexts. The biggest example that came to mind is bid packages compiled by my…
I sell, You sell, We all sell
Caterina Nicoletti If someone were to ask you what your occupation was would you say that you are a sales person? Some would say yes, some would say no, however, I think…
The World’s Best Car Salesman – Joe Girard
Todd Hangliter Joe Girard, born 1928 and died in 2019. Girard is known as the greatest car salesman of all time and one of the greatest salesman of all time. In Girard’s…
Never Split the Difference – Find the Black Swan
karlhartz The tenth and last chapter of Never Split the Difference by Chris Voss is called “Find the Black Swan.” This chapter is about finding black swans, which is the most…
Never Split the Difference – Bargain Hard
The ninth chapter in Never Split the Difference by Chris Voss is called “Bargain Hard.” This chapter discusses bother negotiating styles as well as tools and tactics for haggling. According…
Never Split the Difference – Guarantee Execution
The eighth chapter of Never Split the Difference by Chris Voss is called “Guarantee Execution.” In this chapter, Chris talks more about some human psychology and how sometimes things go…
Never Split the Difference – Create the Illusion of Control
Chapter seven of Never Split the Difference by Chris Voss is titled “Create the Illusion of Control.” In this chapter, Chris Voss returns to some more typical negotiation tips, as…
Never Split the Difference – Bend Their Reality
The 6th chapter of Never Split the Difference is called “Bend Their Reality” and is about more specific tactics to be used in monetary negotiations. There’s a lot to unpack…
Advertising and the Pitch
forddn17 Advertising is a broad category with many different forms of media covered. It leaves a lot of room for creativity in both messaging and style. As we’ve learned, getting people…